Category: SEO Lessons
Lesson 3 – Theory of Long Tail Search (Search Engine Optimization)
This presentation describes the theory of long tail keyword searching, arguing that at the beginning, long tail keywords will be your greatest asset.
Lesson 2 – Do Not Buy Advertising Space Online (PPC, SEO)
This slideshow explains why you should focus on organic, natural results and avoid purchasing PPC campaigns. PPC campaigns are far too temporary, and easily ignored (that is what they are designed for).
Lesson 4 – First Stages of SEO
This post explains through a video demonstration ten major elements of web development and SEO planning including: competition analysis & technological issues.
Lesson 1- Search Engine Basics
This presentation briefly describes the history of search engines, how they work, what their characteristics are, and what you can do to reach high SERPs with effective SEO techniques.
Lesson 5 – Identifying SEO Problems with your Site
This video provides you an explanation of the following topics when identifying your website for SEO problems and performing effective website audit.
